Deal Sheet: 2026 Prius Limited AWD

Romano Toyota · East Syracuse, NY · VIN: JTDADABU3T3037349

Negotiation Guide

Opening Offer

$38,942

Fair Price

$40,442

Walk Away Above

$40,528

• Recent buyers paid ~$171 below MSRP

Price Breakdown

Est. Dealer Cost$36,146

Est. Invoice$36,958

Holdback (est.)$812

MSRP (Sticker)$40,613

Asking Price$40,613

Markup$0

Est. Dealer Margin on This Car$4,467

Percentile69% of inventory is priced lower

Days on Lot8 days

What Others Paid (Last 30 Days)

Cars Sold143

Avg Markup-$171

Median Markup$0

Best Deal-$3,531

Worst Deal+$1,890

% Sold Below MSRP63%

Avg Days to Sell18 days

Dealer Profile

Inventory348 vehicles

Avg Markup (All Models)-$240

Avg Markup (Prius)$0

% Below MSRP100%

Avg Days to Sell30 days

Avg Sold Markup-$170

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