Deal Sheet: 2026 Sequoia Platinum 4WD

Wesley Chapel Toyota · Wesley Chapel, FL · VIN: 7SVAAABA1TX102034

Negotiation Guide

Opening Offer

$86,513

Fair Price

$88,013

Walk Away Above

$88,454

• Recent buyers paid ~$881 below MSRP

Price Breakdown

Est. Dealer Cost$79,116

Est. Invoice$80,894

Holdback (est.)$1,778

MSRP (Sticker)$88,894

Asking Price$88,894

Markup$0

Est. Dealer Margin on This Car$9,778

Percentile67% of inventory is priced lower

Days on Lot8 days

What Others Paid (Last 30 Days)

Cars Sold892

Avg Markup-$881

Median Markup$0

Best Deal-$9,736

Worst Deal+$8,208

% Sold Below MSRP69%

Avg Days to Sell44 days

Dealer Profile

Inventory473 vehicles

Avg Markup (All Models)-$1,550

Avg Markup (Sequoia)+$750

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$1,358

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