Deal Sheet: 2026 Tundra Platinum 4WD

Toyota Direct · Columbus, OH · VIN: 5TFWC5DB7TX141914

This Is Already a Great Deal

Opening Offer

$70,153

Asking Price

$72,061

Max Price

$72,061

• Recent buyers paid ~$1,834 below MSRP
• Asking price is already $4,367 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$69,653

Est. Invoice$71,218

Holdback (est.)$1,565

MSRP (Sticker)$78,262

Asking Price$72,061

Markup-$6,201

Est. Dealer Margin on This Car$2,408

Percentile1% of inventory is priced lower

Days on Lot70 days

What Others Paid (Last 30 Days)

Cars Sold2460

Avg Markup-$1,834

Median Markup-$871

Best Deal-$11,335

Worst Deal+$29,175

% Sold Below MSRP80%

Avg Days to Sell54 days

Dealer Profile

Inventory98 vehicles

Avg Markup (All Models)-$3,551

Avg Markup (Tundra)-$5,618

% Below MSRP100%

Avg Days to Sell15 days

Avg Sold Markup-$1,986

Price History

Jun 3, 2026$70,061 → $72,061(+$2,000)

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