Deal Sheet: 2026 Highlander Limited AWD

Groove Toyota · Englewood, CO · VIN: 5TDKDRBH5TS35A587

Negotiation Guide

Opening Offer

$52,721

Fair Price

$54,221

Walk Away Above

$54,180

• Recent buyers paid ~$83 above MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$48,183

Est. Invoice$49,266

Holdback (est.)$1,083

MSRP (Sticker)$54,138

Asking Price$54,937

Markup+$799

Est. Dealer Margin on This Car$6,754

Percentile83% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold404

Avg Markup+$83

Median Markup$0

Best Deal-$4,485

Worst Deal+$6,670

% Sold Below MSRP63%

Avg Days to Sell25 days

Dealer Profile

Inventory1084 vehicles

Avg Markup (All Models)-$219

Avg Markup (Highlander)+$799

% Below MSRP35%

Avg Days to Sell33 days

Avg Sold Markup+$174

Price History

Jul 17, 2026$56,226 → $54,937(-$1,289)

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