Deal Sheet: 2026 Highlander Platinum AWD

Rodland Toyota · Everett, WA · VIN: 5TDKDRBH5TS29I538

Negotiation Guide

Opening Offer

$56,130

Fair Price

$57,630

Walk Away Above

$57,606

• Recent buyers paid ~$48 above MSRP

Price Breakdown

Est. Dealer Cost$51,248

Est. Invoice$52,400

Holdback (est.)$1,152

MSRP (Sticker)$57,582

Asking Price$57,782

Markup+$200

Est. Dealer Margin on This Car$6,534

Percentile68% of inventory is priced lower

Days on Lot32 days

What Others Paid (Last 30 Days)

Cars Sold709

Avg Markup+$48

Median Markup$0

Best Deal-$4,657

Worst Deal+$4,995

% Sold Below MSRP64%

Avg Days to Sell27 days

Dealer Profile

Inventory355 vehicles

Avg Markup (All Models)-$314

Avg Markup (Highlander)+$200

% Below MSRP55%

Avg Days to Sell35 days

Avg Sold Markup-$277

Price History

Jun 26, 2026$57,382 → $57,782(+$400)

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