Deal Sheet: 2026 Grand Highlander Limited AWD

SouthWest Toyota of Lawton · Lawton, OK · VIN: 5TDAAAB52TS30O862

This Is Already a Great Deal

Opening Offer

$53,531

Asking Price

$55,187

Max Price

$55,187

• Recent buyers paid ~$41 above MSRP
• Asking price is already $3,836 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$52,494

Est. Invoice$53,674

Holdback (est.)$1,180

MSRP (Sticker)$58,982

Asking Price$55,187

Markup-$3,795

Est. Dealer Margin on This Car$2,693

Percentile1% of inventory is priced lower

Days on Lot9 days

What Others Paid (Last 30 Days)

Cars Sold1166

Avg Markup+$41

Median Markup$0

Best Deal-$4,894

Worst Deal+$8,245

% Sold Below MSRP64%

Avg Days to Sell27 days

Dealer Profile

Inventory75 vehicles

Avg Markup (All Models)-$2,554

Avg Markup (Grand Highlander)-$3,026

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$2,466

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