Deal Sheet: 2026 Aviator Reserve

Driver's Village, Inc. · Cicero, NY · VIN: 5LM5J7XC8TGL22322

Negotiation Guide

Opening Offer

$77,809

Fair Price

$79,309

Walk Away Above

$78,542

• Recent buyers paid ~$1,534 above MSRP

Price Breakdown

Est. Dealer Cost$69,220

Est. Invoice$71,553

Holdback (est.)$2,333

MSRP (Sticker)$77,775

Asking Price$82,775

Markup+$5,000

Est. Dealer Margin on This Car$13,555

Percentile100% of inventory is priced lower

Days on Lot25 days

What Others Paid (Last 30 Days)

Cars Sold1210

Avg Markup+$1,534

Median Markup+$1,000

Best Deal$0

Worst Deal+$5,000

% Sold Below MSRP8%

Avg Days to Sell25 days

Dealer Profile

Inventory16 vehicles

Avg Markup (All Models)+$2,375

Avg Markup (Aviator)+$5,000

% Below MSRP50%

Avg Days to Sell14 days

Avg Sold Markup+$1,286

Price History

Jul 9, 2026$78,775 → $82,775(+$4,000)

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