Deal Sheet: 2026 RAV4 XLE Premium AWD

Pedersen Toyota, Ltd. · 4455 South College Avenue, 15 · VIN: 4T36CRAVXTU34H582

This Is Already a Great Deal

Opening Offer

$38,596

Asking Price

$39,790

Max Price

$39,790

• Recent buyers paid ~$518 above MSRP
• Price already dropped 3 time(s) — dealer is motivated
• Asking price is already $518 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$35,413

Est. Invoice$36,209

Holdback (est.)$796

MSRP (Sticker)$39,790

Asking Price$39,790

Markup$0

Est. Dealer Margin on This Car$4,377

Percentile52% of inventory is priced lower

Days on Lot25 days

What Others Paid (Last 30 Days)

Cars Sold6864

Avg Markup+$518

Median Markup$0

Best Deal-$2,000

Worst Deal+$7,990

% Sold Below MSRP51%

Avg Days to Sell25 days

Dealer Profile

Inventory267 vehicles

Avg Markup (All Models)-$820

Avg Markup (RAV4)$0

% Below MSRP99%

Avg Days to Sell30 days

Avg Sold Markup-$320

Price History

Jul 17, 2026$41,979 → $41,640(-$339)

Jul 30, 2026$41,640 → $41,979(+$339)

Aug 2, 2026$41,979 → $41,640(-$339)

Aug 4, 2026$41,640 → $39,790(-$1,850)

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