This Is Already a Great Deal
Opening Offer
$38,337
Asking Price
$39,523
Max Price
$39,523
- • Recent buyers paid ~$431 above MSRP
- • Asking price is already $431 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,175
Est. Invoice$35,966
Holdback (est.)$790
MSRP (Sticker)$39,523
Asking Price$39,523
Markup$0
Est. Dealer Margin on This Car$4,348
Percentile55% of inventory is priced lower
Days on Lot20 days
What Others Paid (Last 30 Days)
Cars Sold2752
Avg Markup+$431
Median Markup$0
Best Deal-$1,961
Worst Deal+$6,080
% Sold Below MSRP57%
Avg Days to Sell24 days
Dealer Profile
Inventory63 vehicles
Avg Markup (All Models)-$1,402
Avg Markup (RAV4)+$50
% Below MSRP95%
Avg Days to Sell41 days
Avg Sold Markup-$1,354
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