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Deal Sheet: 2026 Ascent Onyx Edition Touring 7-Passenger
Zeigler Subaru of Lafayette · Lafayette, IN · VIN: 4S4WMALD0T3433173
This Is Already a Great Deal
Opening Offer
$50,303
Asking Price
$51,859
Max Price
$51,859
- • Recent buyers paid ~$2,102 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $771 below what others pay — great deal
Price Breakdown
Dealer Cost$49,696
Invoice (factory)$50,791
Holdback (est.)$1,095
✓ Invoice is the actual factory figure for this VIN (from Subaru), not an estimate.
MSRP (Sticker)$54,732
Asking Price$51,859
Markup-$2,873
Actual Dealer Margin on This Car$2,163
Percentile47% of inventory is priced lower
Days on Lot28 days
What Others Paid (Last 30 Days)
Cars Sold530
Avg Markup-$2,102
Median Markup-$2,811
Best Deal-$7,730
Worst Deal+$4,249
% Sold Below MSRP79%
Avg Days to Sell32 days
Dealer Profile
Inventory317 vehicles
Avg Markup (All Models)-$596
Avg Markup (Ascent)-$843
% Below MSRP41%
Avg Days to Sell23 days
Avg Sold Markup-$1,235
Price History
Aug 9, 2026$55,000 → $51,859(-$3,141)
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