Deal Sheet: 2026 Tacoma SR 4WD

CMA's Toyota of Martinsburg · Martinsburg, WV · VIN: 3TYLD5KN2TT029030

Negotiation Guide

Opening Offer

$37,274

Fair Price

$38,774

Walk Away Above

$39,011

• Recent buyers paid ~$475 below MSRP

Price Breakdown

Est. Dealer Cost$34,932

Est. Invoice$35,717

Holdback (est.)$785

MSRP (Sticker)$39,249

Asking Price$39,249

Markup$0

Est. Dealer Margin on This Car$4,317

Percentile75% of inventory is priced lower

Days on Lot28 days

What Others Paid (Last 30 Days)

Cars Sold621

Avg Markup-$475

Median Markup$0

Best Deal-$4,724

Worst Deal+$5,995

% Sold Below MSRP79%

Avg Days to Sell43 days

Dealer Profile

Inventory239 vehicles

Avg Markup (All Models)-$601

Avg Markup (Tacoma)-$1,034

% Below MSRP98%

Avg Days to Sell34 days

Avg Sold Markup-$176

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