Deal Sheet: 2026 Tacoma Hybrid Tacoma Limited 4WD

Doc's Toyota · Philadelphia, MS · VIN: 3TYLC5LN7TT077026

Negotiation Guide

Opening Offer

$57,289

Fair Price

$58,789

Walk Away Above

$59,417

• Recent buyers paid ~$1,256 below MSRP

Price Breakdown

Est. Dealer Cost$53,440

Est. Invoice$54,641

Holdback (est.)$1,201

MSRP (Sticker)$60,045

Asking Price$60,045

Markup$0

Est. Dealer Margin on This Car$6,605

Percentile77% of inventory is priced lower

Days on Lot4 days

What Others Paid (Last 30 Days)

Cars Sold357

Avg Markup-$1,256

Median Markup-$500

Best Deal-$11,097

Worst Deal+$2,488

% Sold Below MSRP83%

Avg Days to Sell58 days

Dealer Profile

Inventory101 vehicles

Avg Markup (All Models)-$503

Avg Markup (Tacoma Hybrid)-$1,090

% Below MSRP100%

Avg Days to Sell27 days

Avg Sold Markup-$935

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