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Deal Sheet: 2026 Tacoma Hybrid Tacoma Limited 4WD
Bill Penney Toyota of Jasper · Jasper, AL · VIN: 3TYLC5LN1TT070072
This Is Already a Great Deal
Opening Offer
$57,230
Asking Price
$59,000
Max Price
$59,000
- • Recent buyers paid ~$1,288 below MSRP
- • Sitting 88 days (avg 58) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $566 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$54,441
Est. Invoice$55,665
Holdback (est.)$1,223
MSRP (Sticker)$61,170
Asking Price$59,000
Markup-$2,170
Est. Dealer Margin on This Car$4,559
Percentile38% of inventory is priced lower
Days on Lot88 days
What Others Paid (Last 30 Days)
Cars Sold332
Avg Markup-$1,288
Median Markup-$546
Best Deal-$5,386
Worst Deal+$2,488
% Sold Below MSRP84%
Avg Days to Sell58 days
Dealer Profile
Inventory14 vehicles
Avg Markup (All Models)-$2,530
Avg Markup (Tacoma Hybrid)-$2,858
% Below MSRP100%
Avg Days to Sell37 days
Avg Sold Markup-$1,212
Price History
May 1, 2026$60,820 → $61,020(+$200)
May 6, 2026$61,020 → $61,170(+$150)
May 20, 2026$61,170 → $60,000(-$1,170)
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