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Deal Sheet: 2026 Tacoma Hybrid Tacoma TRD Pro 4WD

Lithia Toyota · Medford, OR · VIN: 3TYLC5LN1TT059668

Negotiation Guide

Opening Offer
$64,462
Fair Price
$65,962
Walk Away Above
$66,488
  • Recent buyers paid ~$164 below MSRP
  • Sitting 128 days (avg 55) — extra leverage
  • Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$59,643
Est. Invoice$60,984
Holdback (est.)$1,340
MSRP (Sticker)$67,015
Asking Price$67,015
Markup$0
Est. Dealer Margin on This Car$7,372
Percentile65% of inventory is priced lower
Days on Lot128 days

What Others Paid (Last 30 Days)

Cars Sold568
Avg Markup-$164
Median Markup$0
Best Deal-$12,554
Worst Deal+$11,995
% Sold Below MSRP70%
Avg Days to Sell55 days

Dealer Profile

Inventory197 vehicles
Avg Markup (All Models)-$1,821
Avg Markup (Tacoma Hybrid)-$1,495
% Below MSRP98%
Avg Days to Sell37 days
Avg Sold Markup-$1,178

Price History

Mar 4, 2026$67,015$65,015(-$2,000)
May 24, 2026$65,015$67,015(+$2,000)