Deal Sheet: 2026 Tacoma SR5 4WD

Denny Menholt Toyota · Rapid City, SD · VIN: 3TMLB5JN6TM216628

Negotiation Guide

Opening Offer

$40,652

Fair Price

$42,152

Walk Away Above

$42,950

• Recent buyers paid ~$721 below MSRP
• Sitting 144 days (avg 45) — extra leverage

Price Breakdown

Est. Dealer Cost$38,936

Est. Invoice$39,811

Holdback (est.)$875

MSRP (Sticker)$43,748

Asking Price$44,047

Markup+$299

Est. Dealer Margin on This Car$5,111

Percentile86% of inventory is priced lower

Days on Lot144 days

What Others Paid (Last 30 Days)

Cars Sold8338

Avg Markup-$721

Median Markup$0

Best Deal-$6,164

Worst Deal+$21,908

% Sold Below MSRP80%

Avg Days to Sell45 days

Dealer Profile

Inventory115 vehicles

Avg Markup (All Models)+$289

Avg Markup (Tacoma)+$299

% Below MSRP1%

Avg Days to Sell39 days

Avg Sold Markup+$69

Price History

Jul 1, 2026$43,748 → $44,047(+$299)

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