Deal Sheet: 2026 Tacoma SR5 4WD

Hesser Toyota · Janesville, WI · VIN: 3TMLB5JN4TM296432

This Is Already a Great Deal

Opening Offer

$40,853

Asking Price

$42,117

Max Price

$42,117

• Recent buyers paid ~$721 below MSRP
• Asking price is already $2,021 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$39,925

Est. Invoice$40,822

Holdback (est.)$897

MSRP (Sticker)$44,859

Asking Price$42,117

Markup-$2,742

Est. Dealer Margin on This Car$2,192

Percentile3% of inventory is priced lower

Days on Lot18 days

What Others Paid (Last 30 Days)

Cars Sold8338

Avg Markup-$721

Median Markup$0

Best Deal-$6,164

Worst Deal+$21,908

% Sold Below MSRP80%

Avg Days to Sell45 days

Dealer Profile

Inventory127 vehicles

Avg Markup (All Models)-$1,598

Avg Markup (Tacoma)-$3,186

% Below MSRP99%

Avg Days to Sell30 days

Avg Sold Markup-$1,516

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