This Is Already a Great Deal
Opening Offer
$38,113
Asking Price
$39,292
Max Price
$39,292
- • Recent buyers paid ~$453 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,464 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,676
Est. Invoice$37,500
Holdback (est.)$824
MSRP (Sticker)$41,209
Asking Price$39,292
Markup-$1,917
Est. Dealer Margin on This Car$2,616
Percentile15% of inventory is priced lower
Days on Lot26 days
What Others Paid (Last 30 Days)
Cars Sold4080
Avg Markup-$453
Median Markup$0
Best Deal-$4,758
Worst Deal+$6,245
% Sold Below MSRP74%
Avg Days to Sell38 days
Dealer Profile
Inventory198 vehicles
Avg Markup (All Models)-$542
Avg Markup (Tacoma)-$1,937
% Below MSRP42%
Avg Days to Sell30 days
Avg Sold Markup-$394
Price History
Jul 10, 2026$41,409 → $39,292(-$2,117)
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