Deal Sheet: 2025 Optiq Luxury 1

ROBERT WOODALL CADILLAC · Danville, VA · VIN: 3GYK3BMR6SS253365

Negotiation Guide

Opening Offer

$53,415

Fair Price

$54,915

Walk Away Above

$54,965

• Recent buyers paid ~$100 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$47,863

Est. Invoice$49,514

Holdback (est.)$1,650

MSRP (Sticker)$55,015

Asking Price$55,015

Markup$0

Est. Dealer Margin on This Car$7,152

Percentile80% of inventory is priced lower

Days on Lot60 days

What Others Paid (Last 30 Days)

Cars Sold9

Avg Markup-$100

Median Markup$0

Best Deal-$902

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell80 days

Dealer Profile

Inventory28 vehicles

Avg Markup (All Models)-$811

Avg Markup (Optiq)$0

% Below MSRP96%

Avg Days to Sell22 days

Avg Sold Markup+$42

Price History

May 29, 2026$55,015 → $54,015(-$1,000)

Jun 24, 2026$54,015 → $55,015(+$1,000)

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