Negotiation Guide
Opening Offer
$36,996
Fair Price
$38,496
Walk Away Above
$38,948
- • Recent buyers paid ~$904 below MSRP
Price Breakdown
Est. Dealer Cost$35,066
Est. Invoice$36,248
Holdback (est.)$1,182
MSRP (Sticker)$39,400
Asking Price$43,130
Markup+$3,730
Est. Dealer Margin on This Car$8,064
Percentile98% of inventory is priced lower
Days on Lot9 days
What Others Paid (Last 30 Days)
Cars Sold781
Avg Markup-$904
Median Markup-$620
Best Deal-$7,000
Worst Deal+$5,729
% Sold Below MSRP97%
Avg Days to Sell42 days
Dealer Profile
Inventory52 vehicles
Avg Markup (All Models)+$1,779
Avg Markup (Terrain)+$414
% Below MSRP79%
Avg Days to Sell12 days
Avg Sold Markup+$1,674
Cheaper Terrain AT4 Inventory
MCLARTY DANIEL BUICK GMCBentonville, AR
-$7,000$35,09055d
MCLARTY DANIEL BUICK GMCBentonville, AR
-$7,000$40,01050d
JACK HANANIA BUICK GMCSaint Augustine, FL
-$7,000$37,18050d
JACKSON FAMILY OF DEALERSHIPSSullivan, IL
-$6,655$38,03050d
RICK HENDRICK CHEVROLET BUICK GMCHenrico, VA
-$6,508$36,87755d
JONES GMCSavannah, TN
-$6,489$36,9869d
STARLING BUICK GMC OF STUARTStuart, FL
-$6,450$36,3909d
JOSEPH BUICK-GMC TRUCK, INCCincinnati, OH
-$6,435$35,8509d
RICK HENDRICK CHEVROLET BUICK GMCHenrico, VA
-$6,433$36,45755d
BENTLEY BUICK GMCHuntsville, AL
-$6,249$36,98655d