This Is Already a Great Deal
Opening Offer
$37,960
Asking Price
$39,134
Max Price
$39,134
- • Recent buyers paid ~$427 above MSRP
- • Asking price is already $427 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$34,829
Est. Invoice$35,612
Holdback (est.)$783
MSRP (Sticker)$39,134
Asking Price$39,134
Markup$0
Est. Dealer Margin on This Car$4,305
Percentile55% of inventory is priced lower
Days on Lot3 days
What Others Paid (Last 30 Days)
Cars Sold2997
Avg Markup+$427
Median Markup$0
Best Deal-$1,961
Worst Deal+$6,080
% Sold Below MSRP58%
Avg Days to Sell25 days
Dealer Profile
Inventory723 vehicles
Avg Markup (All Models)-$2,351
Avg Markup (RAV4)$0
% Below MSRP100%
Avg Days to Sell23 days
Avg Sold Markup-$1,026
Cheaper RAV4 SE AWD Inventory
Kenny Kent ToyotaEvansville, IN
-$1,865$37,95412d
Kenny Kent ToyotaEvansville, IN
-$1,745$36,85312d
Rhinelander ToyotaRhinelander, WI
-$1,500$38,51416d
Toyota of BrookfieldBrookfield, WI
-$775$38,23345d
Don Franklin Corbin ToyotaCorbin, KY
-$600$38,68911d
City ToyotaGreat Falls, MT
-$520$39,9984d
Baierl ToyotaRoute 19", PA
-$519$39,91942d
City ToyotaGreat Falls, MT
-$500$39,8744d
Don Franklin Corbin ToyotaCorbin, KY
-$500$38,91312d
Thornhill ToyotaChapmanville, WV
-$500$39,31912d