This Is Already a Great Deal
Opening Offer
$39,415
Asking Price
$40,634
Max Price
$40,634
- • Recent buyers paid ~$431 above MSRP
- • Asking price is already $11 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,790
Est. Invoice$36,595
Holdback (est.)$804
MSRP (Sticker)$40,214
Asking Price$40,634
Markup+$420
Est. Dealer Margin on This Car$4,844
Percentile77% of inventory is priced lower
Days on Lot20 days
What Others Paid (Last 30 Days)
Cars Sold2752
Avg Markup+$431
Median Markup$0
Best Deal-$1,961
Worst Deal+$6,080
% Sold Below MSRP57%
Avg Days to Sell24 days
Dealer Profile
Inventory107 vehicles
Avg Markup (All Models)+$115
Avg Markup (RAV4)+$420
% Below MSRP11%
Avg Days to Sell39 days
Avg Sold Markup-$173
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