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Deal Sheet: 2026 F-150 Platinum
Gorno Bros Inc · Woodhaven, MI · VIN: 1FTFW7LD7TFA03785
Negotiation Guide
Opening Offer
$84,986
Fair Price
$86,486
Walk Away Above
$88,086
- • Recent buyers paid ~$2,677 below MSRP
- • Sitting 68 days (avg 43) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$80,717
Est. Invoice$83,407
Holdback (est.)$2,691
MSRP (Sticker)$89,685
Asking Price$88,185
Markup-$1,500
Est. Dealer Margin on This Car$7,469
Percentile81% of inventory is priced lower
Days on Lot68 days
What Others Paid (Last 30 Days)
Cars Sold1144
Avg Markup-$2,677
Median Markup-$2,000
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell43 days
Dealer Profile
Inventory174 vehicles
Avg Markup (All Models)-$2,899
Avg Markup (F-150)-$3,451
% Below MSRP100%
Avg Days to Sell30 days
Avg Sold Markup-$2,344
Price History
Jul 9, 2026$87,435 → $87,685(+$250)
Aug 6, 2026$87,685 → $88,685(+$1,000)
Aug 19, 2026$88,685 → $88,185(-$500)
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