Deal Sheet: 2026 F-150 Platinum

C. Harper Ford, Inc. · Belle Vernon, PA · VIN: 1FTFW7L86TFA94096

Negotiation Guide

Opening Offer

$78,491

Fair Price

$79,991

Walk Away Above

$81,088

• Recent buyers paid ~$1,447 below MSRP
• Sitting 21 days (avg 11) — extra leverage

Price Breakdown

Est. Dealer Cost$73,967

Est. Invoice$76,432

Holdback$2,466

MSRP (Sticker)$82,185

Asking Price$80,685

Markup-$1,500

Dealer Margin on This Car$6,719

Percentile26% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold559

Avg Markup-$1,447

Median Markup-$1,000

Best Deal-$3,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell11 days

Dealer Profile

Inventory53 vehicles

Avg Markup (All Models)-$925

Avg Markup (F-150)-$1,250

% Below MSRP100%

Avg Days to Sell11 days

Avg Sold Markup-$1,167

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