Deal Sheet: 2026 F-150 Platinum

Townsend Sales & Service, Inc. · Townsend, MA · VIN: 1FTFW7L83TFC11391

Negotiation Guide

Opening Offer

$79,563

Fair Price

$81,063

Walk Away Above

$82,401

• Recent buyers paid ~$2,677 below MSRP

Price Breakdown

Est. Dealer Cost$75,366

Est. Invoice$77,878

Holdback (est.)$2,512

MSRP (Sticker)$83,740

Asking Price$81,740

Markup-$2,000

Est. Dealer Margin on This Car$6,374

Percentile42% of inventory is priced lower

Days on Lot0 days

What Others Paid (Last 30 Days)

Cars Sold1144

Avg Markup-$2,677

Median Markup-$2,000

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory333 vehicles

Avg Markup (All Models)-$411

Avg Markup (F-150)-$3,250

% Below MSRP100%

Avg Days to Sell23 days

Avg Sold Markup-$495

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