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Deal Sheet: 2026 F-150 Lariat
Romeo Ford of Kingston, LLC · Kingston, NY · VIN: 1FTFW5LD2TFA01317
Negotiation Guide
Opening Offer
$70,366
Fair Price
$71,866
Walk Away Above
$74,336
- • Recent buyers paid ~$4,459 below MSRP
- • Sitting 65 days (avg 40) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$69,125
Est. Invoice$71,429
Holdback (est.)$2,304
MSRP (Sticker)$76,805
Asking Price$72,805
Markup-$4,000
Est. Dealer Margin on This Car$3,681
Percentile37% of inventory is priced lower
Days on Lot65 days
What Others Paid (Last 30 Days)
Cars Sold4539
Avg Markup-$4,459
Median Markup-$4,500
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell40 days
Dealer Profile
Inventory109 vehicles
Avg Markup (All Models)-$1,892
Avg Markup (F-150)-$3,833
% Below MSRP100%
Avg Days to Sell31 days
Avg Sold Markup-$1,552
Price History
Jul 9, 2026$75,305 → $72,305(-$3,000)
Aug 6, 2026$72,305 → $72,805(+$500)
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