Deal Sheet: 2026 F-150 Lariat

Seth Wadley Ford Perry · Perry, OK · VIN: 1FTFW5L8XTKE60136

Negotiation Guide

Opening Offer

$61,856

Fair Price

$63,356

Walk Away Above

$65,586

• Recent buyers paid ~$4,459 below MSRP

Price Breakdown

Est. Dealer Cost$61,034

Est. Invoice$63,068

Holdback (est.)$2,034

MSRP (Sticker)$67,815

Asking Price$63,815

Markup-$4,000

Est. Dealer Margin on This Car$2,782

Percentile37% of inventory is priced lower

Days on Lot11 days

What Others Paid (Last 30 Days)

Cars Sold4539

Avg Markup-$4,459

Median Markup-$4,500

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell40 days

Dealer Profile

Inventory114 vehicles

Avg Markup (All Models)-$1,399

Avg Markup (F-150)-$2,909

% Below MSRP100%

Avg Days to Sell33 days

Avg Sold Markup-$1,259

Price History

Aug 6, 2026$63,315 → $63,815(+$500)

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