Deal Sheet: 2026 F-150 Lariat

Fugate Motors, Inc. · El Dorado Springs, MO · VIN: 1FTFW5L8XTKE29727

Negotiation Guide

Opening Offer

$65,531

Fair Price

$67,031

Walk Away Above

$69,261

• Recent buyers paid ~$4,459 below MSRP

Price Breakdown

Est. Dealer Cost$64,341

Est. Invoice$66,486

Holdback (est.)$2,145

MSRP (Sticker)$71,490

Asking Price$67,490

Markup-$4,000

Est. Dealer Margin on This Car$3,149

Percentile37% of inventory is priced lower

Days on Lot12 days

What Others Paid (Last 30 Days)

Cars Sold4539

Avg Markup-$4,459

Median Markup-$4,500

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell40 days

Dealer Profile

Inventory36 vehicles

Avg Markup (All Models)-$2,278

Avg Markup (F-150)-$4,000

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$3,375

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