Deal Sheet: 2026 F-150 Lariat

Glavan Ford of Clay Center · Clay Center, KS · VIN: 1FTFW5L89TFB53016

Negotiation Guide

Opening Offer

$67,391

Fair Price

$68,891

Walk Away Above

$71,121

• Recent buyers paid ~$4,459 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$66,015

Est. Invoice$68,216

Holdback (est.)$2,201

MSRP (Sticker)$73,350

Asking Price$69,350

Markup-$4,000

Est. Dealer Margin on This Car$3,335

Percentile37% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold4539

Avg Markup-$4,459

Median Markup-$4,500

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell40 days

Dealer Profile

Inventory117 vehicles

Avg Markup (All Models)-$2,214

Avg Markup (F-150)-$3,900

% Below MSRP100%

Avg Days to Sell31 days

Avg Sold Markup-$1,819

Price History

Jul 9, 2026$71,850 → $68,850(-$3,000)

Aug 6, 2026$68,850 → $69,350(+$500)

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