Deal Sheet: 2026 F-150 Lariat

Jansen Ford of Breese, LLC · Breese, IL · VIN: 1FTFW5L88TFB33288

Negotiation Guide

Opening Offer

$64,531

Fair Price

$66,031

Walk Away Above

$68,261

• Recent buyers paid ~$4,459 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$63,441

Est. Invoice$65,556

Holdback (est.)$2,115

MSRP (Sticker)$70,490

Asking Price$66,490

Markup-$4,000

Est. Dealer Margin on This Car$3,049

Percentile37% of inventory is priced lower

Days on Lot60 days

What Others Paid (Last 30 Days)

Cars Sold4539

Avg Markup-$4,459

Median Markup-$4,500

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell40 days

Dealer Profile

Inventory29 vehicles

Avg Markup (All Models)-$2,241

Avg Markup (F-150)-$3,667

% Below MSRP100%

Avg Days to Sell40 days

Avg Sold Markup-$1,938

Price History

Jul 9, 2026$68,990 → $65,990(-$3,000)

Aug 6, 2026$65,990 → $66,490(+$500)

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