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Deal Sheet: 2026 F-150 Lariat

Jack Kissee Ford, Inc. · Claremore, OK · VIN: 1FTFW5L87TFB19107

Negotiation Guide

Opening Offer
$67,579
Fair Price
$69,079
Walk Away Above
$71,539
  • Recent buyers paid ~$4,459 below MSRP
  • Sitting 65 days (avg 40) — extra leverage
  • Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$66,600
Est. Invoice$68,820
Holdback (est.)$2,220
MSRP (Sticker)$74,000
Asking Price$70,000
Markup-$4,000
Est. Dealer Margin on This Car$3,400
Percentile37% of inventory is priced lower
Days on Lot65 days

What Others Paid (Last 30 Days)

Cars Sold4539
Avg Markup-$4,459
Median Markup-$4,500
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell40 days

Dealer Profile

Inventory147 vehicles
Avg Markup (All Models)-$2,015
Avg Markup (F-150)-$3,818
% Below MSRP100%
Avg Days to Sell37 days
Avg Sold Markup-$1,948

Price History

Jul 9, 2026$72,500$69,500(-$3,000)
Aug 6, 2026$69,500$70,000(+$500)