Deal Sheet: 2026 F-150 Lariat

Orchard Ford · East Greenbush, NY · VIN: 1FTFW5L82TFB69932

Negotiation Guide

Opening Offer

$72,631

Fair Price

$74,131

Walk Away Above

$76,361

• Recent buyers paid ~$4,459 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$70,731

Est. Invoice$73,089

Holdback (est.)$2,358

MSRP (Sticker)$78,590

Asking Price$74,590

Markup-$4,000

Est. Dealer Margin on This Car$3,859

Percentile37% of inventory is priced lower

Days on Lot30 days

What Others Paid (Last 30 Days)

Cars Sold4539

Avg Markup-$4,459

Median Markup-$4,500

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell40 days

Dealer Profile

Inventory80 vehicles

Avg Markup (All Models)-$1,822

Avg Markup (F-150)-$2,833

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$1,538

Price History

Jul 16, 2026$75,090 → $74,090(-$1,000)

Aug 6, 2026$74,090 → $74,590(+$500)

Cheaper F-150 Lariat Inventory

AutoNation Ford Gulf FreewayHouston, TX

-$4,000$75,6004d

AutoNation Ford Gulf FreewayHouston, TX

-$4,000$69,8254d

AutoNation Ford Gulf FreewayHouston, TX

-$4,000$75,5704d

AutoNation Ford Gulf FreewayHouston, TX

-$4,000$73,7954d

AutoNation Ford Gulf FreewayHouston, TX

-$4,000$69,2804d

AutoNation Ford Gulf FreewayHouston, TX

-$4,000$67,2054d

Planet FordSpring, TX

-$4,000$69,0854d

Tomball Ford, Inc.Tomball, TX

-$4,000$68,8204d

Tomball Ford, Inc.Tomball, TX

-$4,000$70,4404d

McRee Ford, Inc.Dickinson, TX

-$4,000$68,4954d