Deal Sheet: 2026 F-150 Lariat

Warrensburg Ford · Warrensburg, MO · VIN: 1FTFW5L82TFA73315

Negotiation Guide

Opening Offer

$69,801

Fair Price

$71,301

Walk Away Above

$73,531

• Recent buyers paid ~$4,459 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$68,184

Est. Invoice$70,457

Holdback (est.)$2,273

MSRP (Sticker)$75,760

Asking Price$71,760

Markup-$4,000

Est. Dealer Margin on This Car$3,576

Percentile37% of inventory is priced lower

Days on Lot4 days

What Others Paid (Last 30 Days)

Cars Sold4539

Avg Markup-$4,459

Median Markup-$4,500

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell40 days

Dealer Profile

Inventory182 vehicles

Avg Markup (All Models)-$2,148

Avg Markup (F-150)-$3,455

% Below MSRP100%

Avg Days to Sell28 days

Avg Sold Markup-$1,960

Price History

Jul 9, 2026$74,260 → $71,260(-$3,000)

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