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Deal Sheet: 2026 F-150 Lariat
Pundmann Motor Company · Saint Charles, MO · VIN: 1FTFW5L81TFA82250
Negotiation Guide
Opening Offer
$66,153
Fair Price
$67,653
Walk Away Above
$70,109
- • Recent buyers paid ~$4,459 below MSRP
- • Sitting 65 days (avg 40) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$65,309
Est. Invoice$67,485
Holdback (est.)$2,177
MSRP (Sticker)$72,565
Asking Price$68,565
Markup-$4,000
Est. Dealer Margin on This Car$3,257
Percentile37% of inventory is priced lower
Days on Lot65 days
What Others Paid (Last 30 Days)
Cars Sold4539
Avg Markup-$4,459
Median Markup-$4,500
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell40 days
Dealer Profile
Inventory148 vehicles
Avg Markup (All Models)-$2,453
Avg Markup (F-150)-$3,739
% Below MSRP100%
Avg Days to Sell30 days
Avg Sold Markup-$1,806
Price History
Jul 9, 2026$71,065 → $68,065(-$3,000)
Aug 6, 2026$68,065 → $68,565(+$500)
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