Deal Sheet: 2026 F-150 Lariat

Metro Ford of OKC · Oklahoma City, OK · VIN: 1FTFW5L5XTKE98701

Negotiation Guide

Opening Offer

$64,116

Fair Price

$65,616

Walk Away Above

$67,846

• Recent buyers paid ~$4,459 below MSRP

Price Breakdown

Est. Dealer Cost$63,068

Est. Invoice$65,170

Holdback (est.)$2,102

MSRP (Sticker)$70,075

Asking Price$66,075

Markup-$4,000

Est. Dealer Margin on This Car$3,008

Percentile37% of inventory is priced lower

Days on Lot0 days

What Others Paid (Last 30 Days)

Cars Sold4539

Avg Markup-$4,459

Median Markup-$4,500

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell40 days

Dealer Profile

Inventory159 vehicles

Avg Markup (All Models)-$1,783

Avg Markup (F-150)-$2,857

% Below MSRP100%

Avg Days to Sell29 days

Avg Sold Markup-$1,525

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