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Deal Sheet: 2026 F-150 Lariat
Thoroughbred Ford · Kansas City, MO · VIN: 1FTFW5L5XTKD27138
Negotiation Guide
Opening Offer
$67,087
Fair Price
$68,587
Walk Away Above
$71,046
- • Recent buyers paid ~$4,459 below MSRP
- • Sitting 65 days (avg 40) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$66,155
Est. Invoice$68,360
Holdback (est.)$2,205
MSRP (Sticker)$73,505
Asking Price$69,505
Markup-$4,000
Est. Dealer Margin on This Car$3,351
Percentile37% of inventory is priced lower
Days on Lot65 days
What Others Paid (Last 30 Days)
Cars Sold4539
Avg Markup-$4,459
Median Markup-$4,500
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell40 days
Dealer Profile
Inventory159 vehicles
Avg Markup (All Models)-$2,396
Avg Markup (F-150)-$3,471
% Below MSRP100%
Avg Days to Sell32 days
Avg Sold Markup-$1,899
Price History
Jul 9, 2026$72,005 → $69,005(-$3,000)
Aug 6, 2026$69,005 → $69,505(+$500)
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