Deal Sheet: 2026 F-150 Lariat

Metro Ford Auto Sales · Tupelo, MS · VIN: 1FTFW5L59TKE52423

Negotiation Guide

Opening Offer

$64,881

Fair Price

$66,381

Walk Away Above

$68,611

• Recent buyers paid ~$4,459 below MSRP

Price Breakdown

Est. Dealer Cost$63,756

Est. Invoice$65,881

Holdback (est.)$2,125

MSRP (Sticker)$70,840

Asking Price$66,840

Markup-$4,000

Est. Dealer Margin on This Car$3,084

Percentile37% of inventory is priced lower

Days on Lot4 days

What Others Paid (Last 30 Days)

Cars Sold4539

Avg Markup-$4,459

Median Markup-$4,500

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell40 days

Dealer Profile

Inventory91 vehicles

Avg Markup (All Models)-$2,066

Avg Markup (F-150)-$3,619

% Below MSRP100%

Avg Days to Sell29 days

Avg Sold Markup-$1,822

Cheaper F-150 Lariat Inventory

AutoNation Ford Gulf FreewayHouston, TX

-$4,000$75,6004d

AutoNation Ford Gulf FreewayHouston, TX

-$4,000$69,8254d

AutoNation Ford Gulf FreewayHouston, TX

-$4,000$75,5704d

AutoNation Ford Gulf FreewayHouston, TX

-$4,000$73,7954d

AutoNation Ford Gulf FreewayHouston, TX

-$4,000$69,2804d

AutoNation Ford Gulf FreewayHouston, TX

-$4,000$67,2054d

Planet FordSpring, TX

-$4,000$69,0854d

Tomball Ford, Inc.Tomball, TX

-$4,000$68,8204d

Tomball Ford, Inc.Tomball, TX

-$4,000$70,4404d

McRee Ford, Inc.Dickinson, TX

-$4,000$68,4954d