Negotiation Guide
Opening Offer
$65,013
Fair Price
$66,513
Walk Away Above
$67,767
- • Recent buyers paid ~$2,507 below MSRP
Price Breakdown
Est. Dealer Cost$62,118
Est. Invoice$64,189
Holdback (est.)$2,071
MSRP (Sticker)$69,020
Asking Price$67,020
Markup-$2,000
Est. Dealer Margin on This Car$4,902
Percentile31% of inventory is priced lower
Days on Lot33 days
What Others Paid (Last 30 Days)
Cars Sold1144
Avg Markup-$2,507
Median Markup-$2,000
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell43 days
Dealer Profile
Inventory90 vehicles
Avg Markup (All Models)-$2,375
Avg Markup (F-150)-$3,071
% Below MSRP100%
Avg Days to Sell37 days
Avg Sold Markup-$1,535
Price History
Aug 6, 2026$66,520 → $67,020(+$500)
Cheaper F-150 Tremor Inventory
Two Rivers Ford, Inc.Mount Juliet, TN
-$2,500$69,6004d
Jones FordSavannah, TN
-$2,500$67,3404d
Dale Howard, Inc.Iowa Falls, IA
-$2,500$72,7554d
Jack Schmitt FordCollinsville, IL
-$2,500$79,8854d
Woodhouse Ford of Omaha, Inc.Omaha, NE
-$2,500$67,2854d
Woodhouse Ford South, Inc.Plattsmouth, NE
-$2,500$66,6004d
Woodhouse Ford, Inc.Blair, NE
-$2,500$78,9754d
Fleetside Ford, LLCOsceola, IA
-$2,500$70,3504d
Pettijohn Auto Center, Inc.Bethany, MO
-$2,500$77,4054d
Mel Hambelton Ford, Inc.Wichita, KS
-$2,500$71,7104d