Deal Sheet: 2026 F-150 Lariat

Lamarque Ford, Inc. · Kenner, LA · VIN: 1FTEW5K88TFB76395

Negotiation Guide

Opening Offer

$67,721

Fair Price

$69,221

Walk Away Above

$71,451

• Recent buyers paid ~$4,459 below MSRP

Price Breakdown

Est. Dealer Cost$66,312

Est. Invoice$68,522

Holdback (est.)$2,210

MSRP (Sticker)$73,680

Asking Price$69,680

Markup-$4,000

Est. Dealer Margin on This Car$3,368

Percentile37% of inventory is priced lower

Days on Lot25 days

What Others Paid (Last 30 Days)

Cars Sold4539

Avg Markup-$4,459

Median Markup-$4,500

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell40 days

Dealer Profile

Inventory129 vehicles

Avg Markup (All Models)-$2,225

Avg Markup (F-150)-$3,294

% Below MSRP100%

Avg Days to Sell30 days

Avg Sold Markup-$1,906

Price History

Aug 6, 2026$69,180 → $69,680(+$500)

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