Deal Sheet: 2026 F-150 Lariat

Mac Haik Ford Lincoln of Georgetown · Georgetown, TX · VIN: 1FTEW5K84TFB94229

Negotiation Guide

Opening Offer

$62,506

Fair Price

$64,006

Walk Away Above

$66,236

• Recent buyers paid ~$4,459 below MSRP

Price Breakdown

Est. Dealer Cost$61,619

Est. Invoice$63,672

Holdback (est.)$2,054

MSRP (Sticker)$68,465

Asking Price$64,465

Markup-$4,000

Est. Dealer Margin on This Car$2,847

Percentile37% of inventory is priced lower

Days on Lot0 days

What Others Paid (Last 30 Days)

Cars Sold4539

Avg Markup-$4,459

Median Markup-$4,500

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell40 days

Dealer Profile

Inventory356 vehicles

Avg Markup (All Models)-$1,396

Avg Markup (F-150)-$3,910

% Below MSRP90%

Avg Days to Sell28 days

Avg Sold Markup-$1,518

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