Deal Sheet: 2026 F-150 Lariat

Weber Motor Company · Cuero, TX · VIN: 1FTEW5K80TFB82885

Negotiation Guide

Opening Offer

$62,151

Fair Price

$63,651

Walk Away Above

$65,881

• Recent buyers paid ~$4,459 below MSRP

Price Breakdown

Est. Dealer Cost$61,299

Est. Invoice$63,342

Holdback (est.)$2,043

MSRP (Sticker)$68,110

Asking Price$64,110

Markup-$4,000

Est. Dealer Margin on This Car$2,811

Percentile37% of inventory is priced lower

Days on Lot25 days

What Others Paid (Last 30 Days)

Cars Sold4539

Avg Markup-$4,459

Median Markup-$4,500

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell40 days

Dealer Profile

Inventory52 vehicles

Avg Markup (All Models)-$1,942

Avg Markup (F-150)-$3,778

% Below MSRP100%

Avg Days to Sell33 days

Avg Sold Markup-$2,103

Price History

Aug 6, 2026$63,610 → $64,110(+$500)

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