Deal Sheet: 2026 F-150 Lariat

Cavender Grande Ford · San Antonio, TX · VIN: 1FTEW5K57TKE55561

Negotiation Guide

Opening Offer

$59,881

Fair Price

$61,381

Walk Away Above

$63,611

• Recent buyers paid ~$4,459 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$59,256

Est. Invoice$61,231

Holdback (est.)$1,975

MSRP (Sticker)$65,840

Asking Price$61,840

Markup-$4,000

Est. Dealer Margin on This Car$2,584

Percentile37% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold4539

Avg Markup-$4,459

Median Markup-$4,500

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell40 days

Dealer Profile

Inventory429 vehicles

Avg Markup (All Models)-$2,551

Avg Markup (F-150)-$3,680

% Below MSRP100%

Avg Days to Sell33 days

Avg Sold Markup-$1,921

Price History

Jul 9, 2026$64,340 → $61,340(-$3,000)

Aug 6, 2026$61,340 → $61,840(+$500)

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