Deal Sheet: 2026 Ranger XL

Smith Ford of Lowell, Inc. · Lowell, IN · VIN: 1FTER4PH8TLE43353

Negotiation Guide

Opening Offer

$36,861

Fair Price

$38,361

Walk Away Above

$39,516

• Recent buyers paid ~$2,309 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$36,603

Est. Invoice$37,823

Holdback (est.)$1,220

MSRP (Sticker)$40,670

Asking Price$39,170

Markup-$1,500

Est. Dealer Margin on This Car$2,567

Percentile95% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold1294

Avg Markup-$2,309

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell45 days

Dealer Profile

Inventory72 vehicles

Avg Markup (All Models)-$2,149

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell39 days

Avg Sold Markup-$1,648

Price History

Aug 20, 2026$39,670 → $39,170(-$500)

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