Deal Sheet: 2026 Ranger XL

Preston Ford of Aberdeen · Aberdeen, MD · VIN: 1FTER4PH6TLE39754

Negotiation Guide

Opening Offer

$36,111

Fair Price

$37,611

Walk Away Above

$38,766

• Recent buyers paid ~$2,309 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$35,928

Est. Invoice$37,126

Holdback (est.)$1,198

MSRP (Sticker)$39,920

Asking Price$38,420

Markup-$1,500

Est. Dealer Margin on This Car$2,492

Percentile95% of inventory is priced lower

Days on Lot22 days

What Others Paid (Last 30 Days)

Cars Sold1294

Avg Markup-$2,309

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell45 days

Dealer Profile

Inventory118 vehicles

Avg Markup (All Models)-$1,769

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell43 days

Avg Sold Markup-$1,738

Price History

Aug 6, 2026$37,920 → $38,920(+$1,000)

Aug 20, 2026$38,920 → $38,420(-$500)

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