Deal Sheet: 2026 Ranger XL

Weimer Ford of Cumberland · Cumberland, MD · VIN: 1FTER4PH4TLE25528

Negotiation Guide

Opening Offer

$36,412

Fair Price

$37,912

Walk Away Above

$39,178

• Recent buyers paid ~$2,309 below MSRP
• Sitting 70 days (avg 45) — extra leverage
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$36,401

Est. Invoice$37,614

Holdback (est.)$1,213

MSRP (Sticker)$40,445

Asking Price$38,945

Markup-$1,500

Est. Dealer Margin on This Car$2,545

Percentile95% of inventory is priced lower

Days on Lot70 days

What Others Paid (Last 30 Days)

Cars Sold1294

Avg Markup-$2,309

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell45 days

Dealer Profile

Inventory32 vehicles

Avg Markup (All Models)-$2,281

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell34 days

Avg Sold Markup-$1,556

Price History

Jul 9, 2026$40,445 → $38,445(-$2,000)

Aug 6, 2026$38,445 → $39,445(+$1,000)

Aug 20, 2026$39,445 → $38,945(-$500)

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