Deal Sheet: 2026 Ranger XL

Freehold Ford, Inc. · Freehold, NJ · VIN: 1FTER4PH0TLE40883

Negotiation Guide

Opening Offer

$37,311

Fair Price

$38,811

Walk Away Above

$39,966

• Recent buyers paid ~$2,309 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$37,008

Est. Invoice$38,242

Holdback (est.)$1,234

MSRP (Sticker)$41,120

Asking Price$39,620

Markup-$1,500

Est. Dealer Margin on This Car$2,612

Percentile95% of inventory is priced lower

Days on Lot7 days

What Others Paid (Last 30 Days)

Cars Sold1294

Avg Markup-$2,309

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell45 days

Dealer Profile

Inventory111 vehicles

Avg Markup (All Models)-$2,518

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell38 days

Avg Sold Markup-$1,736

Price History

Aug 20, 2026$40,120 → $39,620(-$500)

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