Deal Sheet: 2026 Ranger LARIAT

Serra Ford Rochester Hills · Rochester Hills, MI · VIN: 1FTER4KP1TLE45878

Negotiation Guide

Opening Offer

$51,926

Fair Price

$53,426

Walk Away Above

$54,721

• Recent buyers paid ~$2,589 below MSRP

Price Breakdown

Est. Dealer Cost$50,414

Est. Invoice$52,094

Holdback (est.)$1,680

MSRP (Sticker)$56,015

Asking Price$54,515

Markup-$1,500

Est. Dealer Margin on This Car$4,102

Percentile27% of inventory is priced lower

Days on Lot3 days

What Others Paid (Last 30 Days)

Cars Sold644

Avg Markup-$2,589

Median Markup-$2,000

Best Deal-$4,000

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell46 days

Dealer Profile

Inventory248 vehicles

Avg Markup (All Models)-$2,394

Avg Markup (Ranger)-$1,250

% Below MSRP100%

Avg Days to Sell28 days

Avg Sold Markup-$2,129

Cheaper Ranger LARIAT Inventory

Mac Haik Ford of HoustonHouston, TX

-$2,500$48,12568d

Golden Circle Ford, ParsonsParsons, TN

-$2,000$53,8353d

Steve Schmitt FordHighland, IL

-$2,000$50,8953d

Lou Fusz Ford, Inc.Chesterfield, MO

-$2,000$49,3603d

Shawnee Mission FordShawnee, KS

-$2,000$50,6303d

Anderson Ford of Grand IslandGrand Island, NE

-$2,000$51,5103d

Hastings FordHastings, NE

-$2,000$51,6653d

Conklin Ford NewtonNewton, KS

-$2,000$49,6553d

Riverside Ford of TulsaTulsa, OK

-$2,000$51,6203d

Bill Knight FordTulsa, OK

-$2,000$53,0003d