Deal Sheet: 2026 Ranger LARIAT

Ken Garff Ford · American Fork, UT · VIN: 1FTER4KP1TLE32449

Negotiation Guide

Opening Offer

$48,906

Fair Price

$50,406

Walk Away Above

$51,701

• Recent buyers paid ~$2,589 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$47,696

Est. Invoice$49,285

Holdback (est.)$1,590

MSRP (Sticker)$52,995

Asking Price$51,995

Markup-$1,000

Est. Dealer Margin on This Car$4,300

Percentile99% of inventory is priced lower

Days on Lot61 days

What Others Paid (Last 30 Days)

Cars Sold644

Avg Markup-$2,589

Median Markup-$2,000

Best Deal-$4,000

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell46 days

Dealer Profile

Inventory264 vehicles

Avg Markup (All Models)-$1,782

Avg Markup (Ranger)-$1,091

% Below MSRP100%

Avg Days to Sell38 days

Avg Sold Markup-$1,589

Price History

Jul 9, 2026$52,995 → $50,995(-$2,000)

Aug 6, 2026$50,995 → $51,995(+$1,000)

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