Deal Sheet: 2026 Ranger LARIAT

Portsmouth Ford · Portsmouth, NH · VIN: 1FTER4KHXTLE31454

Negotiation Guide

Opening Offer

$47,266

Fair Price

$48,766

Walk Away Above

$50,061

• Recent buyers paid ~$2,589 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$46,220

Est. Invoice$47,760

Holdback (est.)$1,541

MSRP (Sticker)$51,355

Asking Price$50,355

Markup-$1,000

Est. Dealer Margin on This Car$4,136

Percentile99% of inventory is priced lower

Days on Lot61 days

What Others Paid (Last 30 Days)

Cars Sold644

Avg Markup-$2,589

Median Markup-$2,000

Best Deal-$4,000

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell46 days

Dealer Profile

Inventory31 vehicles

Avg Markup (All Models)-$1,371

Avg Markup (Ranger)-$1,038

% Below MSRP100%

Avg Days to Sell12 days

Avg Sold Markup-$2,578

Price History

Jul 9, 2026$51,355 → $49,355(-$2,000)

Aug 6, 2026$49,355 → $50,355(+$1,000)

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