Deal Sheet: 2026 Ranger LARIAT

Portsmouth Ford · Portsmouth, NH · VIN: 1FTER4KHXTLE31454

Negotiation Guide

Opening Offer

$49,074

Fair Price

$50,574

Walk Away Above

$50,965

• Recent buyers paid ~$781 below MSRP

Price Breakdown

Est. Dealer Cost$46,220

Est. Invoice$47,760

Holdback$1,541

MSRP (Sticker)$51,355

Asking Price$51,355

Markup$0

Dealer Margin on This Car$5,136

Percentile100% of inventory is priced lower

Days on Lot8 days

What Others Paid (Last 30 Days)

Cars Sold228

Avg Markup-$781

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell10 days

Dealer Profile

Inventory36 vehicles

Avg Markup (All Models)-$1,639

Avg Markup (Ranger)-$1,455

% Below MSRP100%

Avg Days to Sell12 days

Avg Sold Markup-$557

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