Deal Sheet: 2026 Ranger LARIAT

Nucar Ford of Lebanon · Lebanon, NH · VIN: 1FTER4KH9TLE37729

Negotiation Guide

Opening Offer

$47,696

Fair Price

$49,196

Walk Away Above

$50,491

• Recent buyers paid ~$2,589 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$46,607

Est. Invoice$48,160

Holdback (est.)$1,554

MSRP (Sticker)$51,785

Asking Price$50,285

Markup-$1,500

Est. Dealer Margin on This Car$3,679

Percentile27% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold644

Avg Markup-$2,589

Median Markup-$2,000

Best Deal-$4,000

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell46 days

Dealer Profile

Inventory8 vehicles

Avg Markup (All Models)-$2,313

Avg Markup (Ranger)-$750

% Below MSRP100%

Avg Days to Sell14 days

Avg Sold Markup-$1,329

Price History

Aug 6, 2026$49,785 → $50,785(+$1,000)

Aug 15, 2026$50,785 → $50,285(-$500)

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-$2,000$50,6303d

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-$2,000$51,6653d

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-$2,000$51,6203d

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-$2,000$53,0003d