Deal Sheet: 2026 Ranger XL

Parks Ford of Wesley Chapel · Wesley Chapel, FL · VIN: 1FTER4BH9TLE40680

Negotiation Guide

Opening Offer

$32,316

Fair Price

$33,816

Walk Away Above

$34,971

• Recent buyers paid ~$2,309 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$32,513

Est. Invoice$33,596

Holdback (est.)$1,084

MSRP (Sticker)$36,125

Asking Price$34,625

Markup-$1,500

Est. Dealer Margin on This Car$2,113

Percentile95% of inventory is priced lower

Days on Lot10 days

What Others Paid (Last 30 Days)

Cars Sold1294

Avg Markup-$2,309

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell45 days

Dealer Profile

Inventory359 vehicles

Avg Markup (All Models)-$2,051

Avg Markup (Ranger)-$1,271

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$2,015

Price History

Aug 20, 2026$35,125 → $34,625(-$500)

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